This illustration was created for an internal contest to design visuals for Shopify CEO Tobi Lütke’s Unite 2019 presentation. The piece captures the excitement of the “Sections Everywhere” release with a futuristic holiday cityscape, blending festive elements like glowing neon signs, Christmas trees, and a snowman in Shopify’s brand palette. It’s a playful mix of seasonal cheer and product storytelling, designed to energize and provoke thoughts for an audience of merchants, partners, and developers.
